Technology Blog

3D TVs are coming whether we want them to or not. TV makers and content providers aren't testing the water - they're jumping head-first and pulling consumers in, too. But like high definition a few years back, early adaptors will be forced to pay a high premium and suffer through a format war of sort before it really catches on. Take a look at Sony's just-announced 3D lineup: The company announced eight 3D BRAVIA TVs for the Japanese market along with a set of necessary 3D accessories, which will compete against Panasonic and Samsung sets when they all eventually hit the market in the coming months. Nevermind that the US models might be slightly different. Let's talk about the multiple steps needed to watch 3D content on your brand new 3D TV.